Originally posted by fiend
what kind of question is that?
Hehe, a funny one.
I am in advertising. I get it
In addition to:
Is it a new clan?
Do you currently have any members?
Where is the clan based? Euro/US?
What is your primary game type?
Do you have a server?
What kind of people are you hoping to find?
Actually showing your email might help
Typical ad copy:
Headline: Attract attention
Currently "ohm clan"
Could have been "Join the fun-loving competitive ohm clan and get a free T-Shirt"
Sub-Head: Promise benefit
Currently "ohm clan is looking for new members"
Could have been: "A rare opportunity has arisen for you to join our fun and competitive clan. Tryout now, and if you make the squad you will get a really cool free T-Shirt, along with the prestige of placing these three wonderful letters in front of your online name"
Body Copy: Describe product
Currently "nada"
Could have been "ohm is a fun loving competitive clan located in the Northwest Territories just to the left of Hudson's Bay. We have a server with a P-100 powered by three gerbils and a hamster.
We plan to be a competitive mid-level clan with having fun as our priority.
We do not yet have a website, but if someone would be so kind as to help us set one up, we will give them a really funky free T-Shirt as a thank you.
Tryouts to be held at 8pm Nanuvik time at unreal://123.456.12.12
Footline: Reinforce Benefit
Currently: "nada"
Could have been: "Fun, prestige, and a really spiffy free T-Shirt."
Call to action: Like it says
Currently: "if your interested send email"
Could have been: "Send an email to me, Al Franken, at afranken@hotmail.com to reserve a time limited, while a position lasts only chance to have a fun time fragging with friends...and a chance to win a neat-0 T-Shirt, for free.